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E-Commerce Minute

March 10, 2020

4 Ways to Optimize Your Brand's Amazon Advertising

Amazon has replaced Google as the No. 1 search engine for products. So, how can your brand leverage this fast-growing,

ultra-competitive marketplace while still remaining profitable? Let's look at some Amazon advertising strategies you can start using today to improve your effectiveness and sell more products.

Robinhood Outages Anger Customers

Heavy trading on Wall Street apparently was too much for the Robinhood app to handle on Monday, once again.

E-Commerce Deliveries: How to Master the Last Mile

Brands should explore ways to revolutionize how customers interact

with retailers when it comes to picking up orders, shipping them back for delivery, and fitting the e-commerce shopping experience into their day-to-day lives.

In other words, it's time to start investing

more thought and resources into

perfecting the last mile.

Study: Fake Reviews Take Heavy Toll on E-Commerce

Product vendors are facing a growing negative reaction from consumers concerned about product quality and fake or misleading product reviews posted online, according to new research. The results provide new insights into how brand trust is built and broken.

Pombriant: Building the Salesforce Franchise

The tech industry has had its share of companies trying to emulate the franchise model, and most of them have had good but limited runs, often failing. Salesforce has bucked the trend and is consolidating a position through its AppExchange to be the leading franchisor of business software.

Shop Safe Act Targets E-Commerce Counterfeiters

Members of the U.S. House of Representatives have introduced legislation that aims to protect online shoppers from purchasing counterfeit goods, titled "Stopping Harmful Offers on Platforms by Screening Against Fakes in

E-Commerce."

E-Commerce Payments Industry Trends to Watch in 2020

2019 was a milestone year for many in the payments industry, with contactless payments making up more than 50 percent of debit card transactions, and the good news doesn't end there. The consumer drive for seamless experiences is continuing to push the industry toward new innovations that will change the face of payments.

TRENDING ON

E-COMMERCE TIMES

The Clear and Present Ransomware Danger

The Truth About Documents and SMB Security

FEATURED RESOURCES

Report: 2020 online shopping habits and retailer strategies

Episerver has surveyed over 4,000 global online shoppers about their online consumer behavior and expectations. Download the report to understand consumers’ buying behaviors and learn how retailers are delivering customer-centric digital experiences.

Read more
www.episerver.com

2019 Future of HR Report

Paycor asked 500+ CEOS, CFOs and HR executives about their human resources challenges, the impact of artificial intelligence and big data, and their priorities over the next few years. Download this free guide to learn what they said.

Read more
ecommercetimes.tradepub.com

How Great Digital Experiences Unlock Productivity

The term "digital transformation" gets thrown around ad nauseam these days. Rarely is it defined with much clarity. Read this article to learn how Chris Bedi, CIO of ServiceNow outlines the two necessary categories of digital transformation.

Read more
ecommercetimes.tradepub.com

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