Selasa, 19 September 2017

E-Commerce Minute


E-Commerce Minute: Tuesday -- September 19, 2017

The E-Commerce Times -- E-Business Means Business
http://www.ecommercetimes.com
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Headline Scan
Malware Embedded in CCleaner Tool Puts Millions at Risk
5 Ways to Use Snapchat to Target Millennials
Account-Based Marketing Inspires New Software, Strategies
FTC Confirms Probe Into Equifax Data Breach
New Checklist Guides B2B Marketing Automation Platform Purchases
The Vision Thing

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Today's Story Highlights

Malware Embedded in CCleaner Tool Puts Millions at Risk
Malicious code has been discovered in two versions of Piniform's
CCleaner housekeeping utility, the company disclosed on Monday. Piniform
is owned by Avast, whose security products are used by more than 400
million people. The malware infecting CCleaner could give hackers
control over the devices of more than 2 million users. CCleaner is
designed to rid computers and mobile phones of junk.
http://www.ecommercetimes.com/story/84818.html

5 Ways to Use Snapchat to Target Millennials
Once just a hangout for teenagers, Snapchat has matured into an engaging
and effective social media platform. If you're trying to reach a younger
demographic, it's somewhere you probably want to be. "Snapchat is the
best channel to reach young people, as they count for more than two-
thirds of its audience and are very active users," said Melissa Sanchot,
head of marketing at MakeMeReach.
http://www.ecommercetimes.com/story/84815.html

Account-Based Marketing Inspires New Software, Strategies
InsideView has released a new tool for business-to-business companies
that have implemented account-based marketing. It is a fully redesigned
version of InsideView Target, with the addition of ABM workflows and
other enhancements. "Companies who want to [succeed] with ABM need to
start with the right set of target accounts and people," said Joe
Andrews, VP of product and solution marketing.
http://www.ecommercetimes.com/story/84816.html

FTC Confirms Probe Into Equifax Data Breach
In a rare move, the U.S. Federal Trade Commission on Thursday confirmed
that it has opened an investigation into the data breach at Equifax that
compromised the sensitive personal information of 143 million U.S.
consumers. The FTC announcement came less than a week after Equifax
revealed that an unknown party had gained access to names, addresses,
Social Security Numbers and other data belonging to nearly half the U.S.
population.
http://www.ecommercetimes.com/story/84813.html

New Checklist Guides B2B Marketing Automation Platform Purchases
Four Quadrant this week released its Marketing Automation Buyer's
Checklist for companies seeking to purchase a B2B marketing automation
platform, or MAP. The checklist has eight major categories for
evaluation and more than 35 subcategories. It lists more than 100
questions buyers should ask to make an informed assessment of MAP
vendors' offerings.
http://www.ecommercetimes.com/story/84814.html

The Vision Thing
Salesforce earlier this year introduced its Einstein Vision capability,
an idea with a lot of promise but not a great deal of precedent. Who had
applications that could see, and how would this be used? For decades,
we've been content with scanning documents and analyzing them with OCR
tools, or we've used bar codes and QR codes -- but it all came down to
recognizing simple symbols.
http://www.ecommercetimes.com/story/84811.html

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Top Stories of the Day // September 19, 2017

THE DAILY CRUNCH
TUESDAY, SEPTEMBER 19 2017 By Darrell Etherington

It's new iPhone review day! No, not the very interesting one – the other one. Which is still somewhat interesting. Also, it's day two of TechCrunch Disrupt SF 2017, which is where I'll be. You should be there, too, remotely or otherwise. Meanwhile, there's plenty going on in The Daily Crunch for September 19, 2017.

1. iPhone 8 review

The new iPhone 8 and 8 Plus are nearly available, with shipments and retail availability beginning this Friday. Matthew has had time with the devices already, and reviewed them with a focus specifically on the redesigned cameras.

The camera, he argues, is the best reason to buy a new phone at this point, so it's a sensible focus. But this iPhone has taken a lot longer than most previous generations to sell out in terms of pre-orders – it seems likely a lot of folks are waiting for iPhone X.

2. Fitbit's new smartwatch isn't a game-changer

Fitbit has a lot riding on the success or failure of its new Ionic smartwatch, which Brian reviewed. The questionable physical design belies solid performance, especially if you're an Android user and therefore can't use the Apple Watch, which is still superior.

3. Amazon's latest Fire tablet is basically a value-priced Echo Show

Curious about Amazon's Echo with a screen, but unwilling to part with $229 to sate that curiosity? The new Fire HD 10 is only $149 and has built-in Alexa with always-on functionality. It's not as solid in the audio department, of course, but it's also a full-fledged Android based tablet.

4. Hinge now lets friends play matchmaker

Dating app Hinge is launching a new, spin-off app called Hinge Matchmaker that allows friends to set up other friends, by suggesting matches for them. It's like that thing where you play Tinder for your single friends but actually built as a dedicated product.

5. August refreshes its smart home lineup

August has introduced new models of its smart home locks, as well as a new smart home doorbell. The updated lineup of locks are shipping now, while the new doorbell will be available in October.

6. The U.S. Senate votes to give Kaspersky the boot

Anti-virus security software Kaspersky has encountered another reversal: The U.S. Senate passed an amendment against its use on Monday. Kaspersky opposition is turning out to be an issue both sides of the American political spectrum can agree on.

7. Equifax learned of another major breach FIVE MONTHS before it disclosed its big one

Equifax suffered a major breach involving sensitive customer data not once, but twice, it turns out. It failed to disclose the earlier breach, but a new report has the details.

Get more stories at techcrunch.com 

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Senin, 18 September 2017

Slack gets big money from SoftBank. It's The Daily Crunch.

THE DAILY CRUNCH
MONDAY, SEPTEMBER 18 2017 By Darrell Etherington

Happy Monday, the day that kicks off TechCrunch Disrupt SF 2017! There will be plenty of news from the show, which starts at 9 AM PT. Follow along here for everything Disrupt. Meanwhile, there are also still other things happening in the world, like the stuff below in The Daily Crunch for September 18, 2017.

1. Slack raises from SoftBank at $5 billion valuation

SoftBank continues to upend the VC landscape with huge investments, this time in Slack. It's put in $250 million in a new round for the enterprise communication tool which values Slack at $5 billion.

SoftBank's not letting its massive $100 billion investment fund burn a hole in its pocket, that's for sure.

2. The Handmaid's Tale brings Hulu Emmy success

Hulu managed to pick up the first ever Emmy award win for Best Drama for a streaming series for The Handmaid's Tale, the adaptation of Margaret Atwood's dystopian portrait with depressing relevance. It's wonderful and you should watch it.

3. Disrupt SF 2017 Hackathon also awards a prize

It's not an Emmy, but hack team Alexa Shop Assist walked away with $5,000 for their creation at this year's Disrupt SF 2017 Hackathon. The winner's project lets you ask Alexa where you can pick up something you want to buy from a local retail store, rather than online, and it provides product recommendation help.

4. Waymo wants to put off the Uber self-driving tech trial

Waymo isn't crazy about going to trial with Uber on October 11 as planned. The company succeeded in making sure the suit sees a court, rather than arbitration, but it now wants more time to review new devices and information provided via discovery.

5. Google's Tez is a mobile payments app that uses audio

Google has a new way to spend and share money, via Tez, a mobile wallet app for India that allows payment via Audio QR, which uses ultrasonic frequencies to send money between devices. Chromecast actually uses a similar method for handshaking without Wi-Fi.

6. Porsche's first electric car looks like a winner

The Mission E all-electric four-door sports car from Porsche is set to go on sale in 2019, starting at around $80,000. It looks like strong competition for the Model S, especially if its specs stay the same when it hits the road.

7. GoCardless CEO on recovery

Steve profiles GoCardless CEO Hiroki Takeuchi, who recently lost the use of his legs – most likely permanently – in a car accident that left him fully paralyzed from the chest down. It's a story of recovery and how personal challenge can shape you as an entrepreneur.

Get more stories at techcrunch.com 

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