Kamis, 22 Maret 2018

E-Commerce Minute

E-Commerce Minute: Thursday -- March 22, 2018

The E-Commerce Times -- E-Business Means Business
Part of the ECT News Network

Headline Scan
Squandering Customer Loyalty Is Risky Business
Accent Launches CRM Supercharger Application
5 Steps to a Painless Checkout Process

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Today's Story Highlights

Squandering Customer Loyalty Is Risky Business
Customers often make investments in their relationships with the
businesses they choose to patronize. There is plenty of competition, so
companies must pay attention. It's only when a company respects and
wants a customer as much as the customer wants the company that things
will go well, and a long-term brand relationship will be created.
However, too many companies focus only on themselves.

Accent Launches CRM Supercharger Application
Accent Technologies has announced the release of its new CRM
Supercharger application, which guides selling and sales performance by
applying intelligent data analytics to sales and buyer engagement data.
Like all of Accent's products, the Supercharger application is based on
the Software as a Service model. It targets mid-sized to large business-
to-business companies.

5 Steps to a Painless Checkout Process
Checking out is the heart and soul of the e-commerce experience. When it
goes well, you've got happy customers who are likely to return.
"Checkout is not only key to driving revenue -- it's key to user
satisfaction, order size and retention," said Zephrin Lasker, head of
ecommerce at Viber. "A good process can allow for optimal conversion,
data collection and speed."

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