| Pam Baker Mar 28, 2018 7:00 AM PT | |
 | When it comes to business, you're only as good as your reputation. Indeed, your reputation is your brand. It is the substance your logo represents; it is the glue in customer brand loyalty. In a word, reputation is everything. Yet it's not entirely under your control. That doesn't mean you are helpless as a victim of false accusations, ratings, or wrongful attacks on your company's character, however. [More...] |
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 | Mobility Steers Apple's New Education Strategy Apple on Tuesday announced a refresh of its iPad as part of a new approach to the education market. CEO Tim Cook and other Apple officials also outlined a number of new education initiatives at an event held at Lane Tech College Prep High School in Chicago. The new 32-gigabyte, 9.7-inch iPad, which will sell to consumers for $329 and to students for $299, has a more powerful processor -- Apple's Fusion A10 chip. [More...] |
 | It's Getting Lonely at Quota Club Sales people and their managers should be celebrating the economic gains of the last few years but for many of them the gains may be illusory. Sixty-three percent of sales reps made quota in 2012, but five years later -- despite an improving economy -- that number dropped to 53 percent, according to CSO Insights' continuing research, which stretches over more than two decades. [More...] |
 | US Charges 9 Iranians in Massive Academic Research Theft The DoJ has charged nine Iranian nationals for engaging in a massive phishing campaign on behalf of the Iranian Revolutionary Guard. The allegations include the theft of $3.4 billion in research and intellectual property from 320 colleges and universities in the U.S. and abroad, as well as from 47 foreign and domestic companies, plus several federal agencies, state governments, and the UN. [More...] |
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