E-Commerce Minute: Friday -- September 7, 2018
The E-Commerce Times -- E-Business Means Businesshttp://www.ecommercetimes.com
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Headline Scan
The Thrill Is Gone for Many Facebook Users
Nimble CEO Jon Ferrara: The Beauty of the CRM Beast
Google Cracks Down on Tech-Support Scams
6 Winning Shipping Strategies for E-Commerce SMBs
A Model-Based Structure May Be Ideal in a Data-Driven World
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Today's Story Highlights
The Thrill Is Gone for Many Facebook Users
American consumers' attitudes toward Facebook appear to be cooling,
based on the results of a Pew Research Center survey. Forty-two percent
of the roughly 4,600 people who responded to the May poll said they had
taken a break of several weeks from checking the platform. "Facebook's
probably losing subscribers for a number of reasons," said Frost &
Sullivan's Michael Jude.
http://www.ecommercetimes.com/story/85550.html
Nimble CEO Jon Ferrara: The Beauty of the CRM Beast
"The reality of relationships is that people buy from people they like,
know and trust," said Nimble CEO Jon Ferrara. "In the old days, before
we ever engaged in selling, we made a connection by looking at books,
things on the shelves, that kind of thing. Today, we're doing that more
and more electronically. Social is the perfect way to know more about
somebody, and that's actually your job."
http://www.ecommercetimes.com/story/85553.html
Google Cracks Down on Tech-Support Scams
Google has announced new steps to combat the placement of fraudulent
tech support ads on its platform. The company will roll out a
verification program in the next few months to ensure that only
legitimate third-party tech support providers can place Google ads.
There are many legitimate providers that offer local or regional
services, or affordable support for out-of-warranty products.
http://www.ecommercetimes.com/story/85551.html
6 Winning Shipping Strategies for E-Commerce SMBs
E-commerce continues to become more competitive as large companies like
Amazon, Target and Walmart soak up market share and customer attention.
Shipping window expectations have become shorter, and many online
retailers struggle to keep up, particularly SMBs. How can SMBs compete?
Not only is competing possible, there are many SMBs that have been
finding exceptional success.
http://www.ecommercetimes.com/story/85547.html
A Model-Based Structure May Be Ideal in a Data-Driven World
Data science has become mission-critical to many enterprises. Companies
in the U.S. will spend billions on third-party audience data in 2018 and
even more on third-party solutions to use that data, as they move toward
becoming model-driven. It's not just a matter of harvesting data and
then crunching it; companies have to map data against their business
model in order to get the most out of it.
http://www.ecommercetimes.com/story/85543.html
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