Rabu, 18 Desember 2019

E-Commerce Minute


E-Commerce Minute: Wednesday -- December 18, 2019

The E-Commerce Times -- E-Business Means Business
https://www.ecommercetimes.com
Part of the ECT News Network

Headline Scan
Amazon Gives FedEx the Boot for Christmas
Just Wait Till Next Year
3 Steps to a Winning Google Shopping Strategy
The Ever-Changing Face of E-Commerce: 1995-2020
6 Customer Service Trends to Watch in 2020
Apple Feature Forces Change in Online Ad Industry
How to Turn First-Time Holiday Shoppers Into Repeat Buyers

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Today's Story Highlights

Amazon Gives FedEx the Boot for Christmas
Amazon third-party sellers will not be able to ship Prime customers'
orders using FedEx Ground and FedEx Home, as of Wednesday. "We have seen
a drop in the delivery performance of FedEx Ground and FedEx Home ship
methods for Seller Fulfilled Prime shipments," Amazon said. The
restriction is temporary, although no exact date has been set for
resuming FedEx Ground and FedEx Home for Prime orders.
http://www.ecommercetimes.com/story/86421.html

Just Wait Till Next Year
For the last 15 years I've written year end articles on where we've been
and where we're going in CRM and more broadly in tech. This year it
struck me that the major topics that were important in 2019 would be
equally important in 2020. In my mind there are several clusters of
things that have sticking power. For starters, platform will be a bigger
story than it already is.
http://www.ecommercetimes.com/story/86422.html

3 Steps to a Winning Google Shopping Strategy
The world of paid digital advertising is changing fast. Over the last
year alone, marketers have had to adapt to big changes on Facebook's
platform. They now have to reckon with the continued growth of Amazon,
which is taking an ever-larger bite out of online advertising budgets.
Even Google, long the alpha dog in digital marketing, is altering its
approach with the changing times.
http://www.ecommercetimes.com/story/86417.html

The Ever-Changing Face of E-Commerce: 1995-2020
E-commerce doesn't look the same today as it did in 1995. A company
called "eBay" burst onto the scene that year, and Jeff Bezos shipped
Amazon's first book order. That unleashed a flood of online shopping,
and businesses and consumers never looked back. In the past two and a
half decades, e-commerce revolutionized industries such as retail and
supply chain.
http://www.ecommercetimes.com/story/86413.html

6 Customer Service Trends to Watch in 2020
The era of messaging and automation is upon us! The fundamentals of
delivering a good customer service experience in 2020 will be much the
same as in 2019: Customers will expect convenient in-channel resolutions
that take little effort on their behalf. With the rise of friction-free,
asynchronous and personalized private messaging channels, contact
centers must adapt.
http://www.ecommercetimes.com/story/86415.html

Apple Feature Forces Change in Online Ad Industry
Apple's Intelligent Tracking Prevention feature has made it difficult
for online advertisers to use cookies to target Safari users. Third-
party cookies "serve as the foundation for almost all advertising use
cases," noted Jordan Mitchell, head of consumer privacy, identity and
data at the IAB Tech Lab. The blocking "negatively affects the ability
for brands to target audiences."
http://www.ecommercetimes.com/story/86410.html

How to Turn First-Time Holiday Shoppers Into Repeat Buyers
More shoppers. Increased sales. Larger orders. This year's five-day
stretch between Thanksgiving and Cyber Monday left echoing "cha-chings"
ringing through the retail atmosphere. A record 190 million Americans
shopped during Thanksgiving weekend, and they're not done yet. This will
be the first year that every day in November and December will surpass
$1 billion in online sales.
http://www.ecommercetimes.com/story/86408.html

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