| Josh Neblett Oct 8, 2018 9:40 AM PT | |
 | The holiday season presents a significant opportunity for sellers to capture unprecedented sales on Amazon. Cyber Week alone, the seven-day period beginning the Tuesday prior to Thanksgiving and running through Cyber Monday, is expected to account for 40 percent of all e-commerce sales during the holidays. The bulk of those holiday sales are likely to occur in one place: Amazon.com. [More...] |
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 | PC Innovation Is Back There were two interesting product launches last week. HP delivered what is pretty much a clean slate rethinking of the 2-in-1 PC with the HP Folio, and Microsoft unveiled a refresh of its Surface Line. Both firms made a big deal of the fact that their products were much better than their Apple counterparts -- but Apple has been treating PCs like a drunk uncle for some time now. [More...] |
 | The CRM Oligopoly As markets mature, they trend toward oligopoly or even outright monopoly. There isn't much difference, because an oligopoly has several members instead of just one. Examples include electric power generation, an oligopoly made up of vertically integrated monopolies in most areas, and the airline industry -- an oligopoly made up of many airlines that may have monopolies in regional hubs. [More...] |
 | 5 Strategies for Collecting, Creating and Circulating Customer Testimonials Most of us understand how overwhelming it can be moving to a new city. Surrounded by a host of options for dining, shopping, daycare, leisure time, auto mechanics and everything else under the sun, making an educated decision on where to go involves some groundwork. So what is there to do? Many of us will turn to a new coworker or neighbor for recommendations. [More...] |
 | 6 Surefire Ways Etailers Can Boost Customer Loyalty Given today's data and technological advancements, coupled with an abundance of choices for consumers, the importance of loyalty has never been greater. The marketing landscape has shifted as power has moved from sellers to buyers, and businesses have realized a heightened need for customer loyalty. Market fragmentation has dramatically increased competition, magnifying the need for loyalty. [More...] |
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